All about marketing automation and more
Paid Social Blueprints
Quality Assurance Blueprint
Build a robust quality assurance system for your paid social ads with our detailed blueprint. This guide offers valuable insights into the best practices of QA refined from the leading digital advertising agencies. Learn how to detect potential errors fast and maximize efficiency. Our step-by-step guide covers everything from pixel checks, performance-based checks to outage checks.
Victoria
Facebook ads reporting & attribution in 2023: how to measure your ad campaigns right
Keep up with the latest best practices for Facebook ads reporting and attribution. Learn to measure your Facebook ad campaigns effectively with this guide.
Expert Opinions
What does it mean to be a growth marketing manager in 2023?
As the role of a growth marketing manager constantly evolves, the requirements to succeed in this role change too. We've asked Dan Siepen, a Sydney-based growth marketer, what are, in his opinion, the most important growth marketing skills.
Growth Marketing
Hire growth marketer vs. invest in tech: how to scale your ad operations in 2023
Unsure how to scale your ad operations in 2023? Learn the pros and cons of hiring a growth marketer versus investing in technology from this guide. Make an informed decision and take your paid social advertising to the next level.
Facebook automated rules: how to manage them like real pros
Facebook automated rules can be a lifesaver when it comes to managing your ads. This blog post discusses when classic Facebook automated rules are not enough and how to advanced automated Facebook rules by
Upload Facebook Ads in Bulk: A Guide to Automating Ad Creation
Want to upload multiple Facebook ads at once without spending hours in Ads Manager? Learn how to use the Facebook API and discover the benefits of automating ads creation.
Facebook Ad Strategy 2023: Your Guide to a Timeless Paid Social System
Looking to take your Facebook ad campaigns to the next level in 2023? From creative testing and content creation to Facebook ads automation, we cover all the essential elements you need to succeed with Facebook ads in 2023.
Creative Testing Blueprint
Kitchn's Creative Testing Blueprint is your ultimate guide to building a system that will constantly output the best-performing ads. Learn how to structure the underlying processes within the creative testing system and evaluate your current approach. Finally, learn how to maximize results from great ads.
Tutorial
TikTok Ads API - A Practical Introduction to Creating Ads
Create campaigns, ad groups and ads via the TikTok Ads API without ever needing to open with the TikTok Ads Manager.
Kitchn Academy
Marketing Automation B2C with simple tools - a dream or reality?
Is it possible to build functioning Performance Marketing automation systems with simple, well-known tools? Absolutely yes! Here's how to approach it.
Facebook Ads Automation: How to make your life easier with 3 automations from Kitchn.io
Learn the basics of Facebook Ads Automation with Kitchn. Set up Facebook Ads Automations from pre-built templates or set up custom
TikTok Ads API - A Practical Introduction to Reporting and Ad Management
Get access to the TikTok Ads API. Examine your account, report on your campaigns and learn how to duplicate your best-performing ad - all programmatically.
Facebook API Tutorial: Graph API, Access Token, and Developer Documentation Explained
Learn the basics of the Facebook Marketing API with this practical introduction: Create an app, get campaign data and even make changes to your account.