Automate the repetitive parts of paid social operations
Automation works best after the process itself makes sense. Kitchn gives paid social teams a visual automation builder for turning repeatable operational work into workflows, from reporting and notifications to asset handling, checks and ad operations.
Standardise first. Then automate.
Automating a messy workflow just creates a faster mess.
The agencies getting the most leverage from automation first make their paid social processes repeatable, then remove the manual steps that no longer need a person.
Build workflows visually
Kitchn's visual node-based automation builder gives teams a way to connect data, logic and actions without turning every operational improvement into a custom development project.
The platform includes roughly 540 processors and 24 starter recipes covering common paid social workflows. Start with an existing recipe or build around the process your team already runs.
Automate the work around your ads
Verified automation capabilities include workflows for:
Connect the data your team already uses
Kitchn supports reporting and workflow connectors including:
Alongside Slack, email, webhooks and Google Sheets.
The point isn't to create another isolated automation system. It's to connect the operational pieces already sitting around your paid social team.
Build around your process, not someone else's automation playbook
Every paid social agency handles accounts differently.
Different clients.
Different attribution stacks.
Different reporting requirements.
Different standards.
Different actions that deserve a notification.
Kitchn Automations gives teams building blocks to systemise their workflows instead of forcing every account into a fixed automation template.
Give media buyers their headspace back
At scale, the operational work is rarely one enormous task. It's hundreds of small, repeatable tasks:
Pull this data.
Move this asset.
Check this URL.
Update this sheet.
Generate this screenshot.
Tell somebody this happened.
Each one is small. Together, they eat the working week.
Automating the right parts gives your team more time for creative strategy, testing and client work without adding another person simply to keep the workflow moving.
Automation should increase capacity, not complexity
Kitchn is not an autonomous campaign optimiser making every media-buying decision for your team. It's an operational automation layer built around the processes your team wants to systemise.
Standardise the workflow.
Automate the repetitive parts.
Keep your buyers focused on the decisions that still need a buyer.
